Internet economy has restructured the ecology of enterprise, and “Internet +” has been generated from it. “Humanity +” has become an important value thinking of enterprise; “sharing economy” has become the new drive of enterprise. “Severe convergence of products, changes on the consumption journey of consumers, and habitual doubt of consumers” are presented in consumer market. As for analytical approach based on “political, economic, social, technological, environmental and legal” factors, NWRH Xinhuaxing seeks that the enterprise can develop new world view and methodology.
NWRH Xinhuaxing has structured “economy of cloud ecology”, and focuses on the horizontal, vertical, diagonal value chains as traction, “intelligent and comfortable home furnishing” as starting point, “accompanied running system” of “entrepreneurs” to deep merchandizing and new products, new technologies, new trade pattern and new business model to create the “new economy” of the enterprise. NWRH Xinhuaxing is restructuring the human capital and intellectual capital of the enterprise, implementing the leap-type transition of the enterprise, gathering humanity strategy, smart technology, capital market and other high-end factors, creating a maker space of “industry platformization, partner maker-lization, product individuation” to formulate a “NWRH Xinhuaxing-economy of cloud ecology ” with factor complementarity and interaction of business modes.